A surprising number of ideas pass the narrative test and fail the reality test (what we in Australia call "the pub test"). The story can be compelling. The economics, incentives, or human behaviour underneath not so much.
Whether you're building a company, launching a project, or pursuing a career change, the same question applies as to whether the plan can survive contact with reality, or just on the whiteboard.
This distinction applies beyond startups.
A surprising number of ideas pass the narrative test and fail the reality test (what we in Australia call "the pub test"). The story can be compelling. The economics, incentives, or human behaviour underneath not so much.
Whether you're building a company, launching a project, or pursuing a career change, the same question applies as to whether the plan can survive contact with reality, or just on the whiteboard.
This breaks down the startup journey with potential ups and downs so good! Great post Petar!
This breaks down startup reality really clearly.